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	<title>Comments on: Looking Into The #iPad and Seeing Our Own Reflection</title>
	<atom:link href="http://www.kesterbrewin.com/2010/01/28/looking-into-the-ipad-and-seeing-our-own-reflection/feed/" rel="self" type="application/rss+xml" />
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		<title>By: Ben Edson</title>
		<link>http://www.kesterbrewin.com/2010/01/28/looking-into-the-ipad-and-seeing-our-own-reflection/comment-page-1/#comment-2372</link>
		<dc:creator>Ben Edson</dc:creator>
		<pubDate>Thu, 28 Jan 2010 10:27:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.kesterbrewin.com/?p=1145#comment-2372</guid>
		<description>Exactly what a good marketing is, you buy into the brand&#039;s lifestyle rather than the brand&#039;s product - product is more transient.  

Jobs may have got the black polo right, but the jeans and trainers were bad! Surprisingly as they are very brand/lifestyle savvy - but that&#039;s probably a mirror on me!!</description>
		<content:encoded><![CDATA[<p>Exactly what a good marketing is, you buy into the brand&#8217;s lifestyle rather than the brand&#8217;s product &#8211; product is more transient.  </p>
<p>Jobs may have got the black polo right, but the jeans and trainers were bad! Surprisingly as they are very brand/lifestyle savvy &#8211; but that&#8217;s probably a mirror on me!!</p>
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		<title>By: phil</title>
		<link>http://www.kesterbrewin.com/2010/01/28/looking-into-the-ipad-and-seeing-our-own-reflection/comment-page-1/#comment-2371</link>
		<dc:creator>phil</dc:creator>
		<pubDate>Thu, 28 Jan 2010 10:08:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.kesterbrewin.com/?p=1145#comment-2371</guid>
		<description>good article, been enjoying these, totally agree.

this was on the onion a couple of years ago.. made me laugh..

http://www.theonion.com/content/infograph/apples_new_iphone

oh, and no worries about that alain de botton thing.. should see how i talk about footballers!</description>
		<content:encoded><![CDATA[<p>good article, been enjoying these, totally agree.</p>
<p>this was on the onion a couple of years ago.. made me laugh..</p>
<p><a href="http://www.theonion.com/content/infograph/apples_new_iphone" rel="nofollow">http://www.theonion.com/content/infograph/apples_new_iphone</a></p>
<p>oh, and no worries about that alain de botton thing.. should see how i talk about footballers!</p>
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